We Are Cordillera Sales
Based out of the Central Rockies region of Denver, we're an action and leisure sports sales group committed to quality products and superior customer service. We are proud to serve Utah, Colorado, New Mexico, and Wyoming.
Meet the Team
Emily West McMurray
Emily was born and raised in Alaska and has always enjoyed the mountains and forests. She loves the snow, smelling exhaust from a snowmobile, eating, french kissing, witty humor, and people with potty mouths. At a young age, Emily’s dad said to her, “You are only as good as your gear.” And so it began.
After studying at the University of Colorado in Boulder, she graduated with a degree in Theatre. Soon after Emily found herself intrigued by yoga and apparel. She quickly learned the fit, feel, and function of high-quality fabrics and how nice an ass could look in a pair of pants. Emily went on to work for Catalyst, an agency in Boulder where she sold Mountain Hardwear and Montrail. After her tenure at Catalyst, teaming up with Steve Doolan and Fascomhar was a natural progression. Selling HOKA, Duckworth, Hydro Flask, and more for years. Cordillera Sales eventually grew up and became what it has become. A badass group of best friends with a sweet portfolio of brands: Salomon, Cotopaxi, Hydro Flask, Rumpl, Strafe, kahtoola, Murf and Nocs. A VERY colorful agency full of colorful brands with meaning …that is for certain.
Jon Webb
Jon’s career in the outdoor industry began at a young age when his family moved to Utah. He was 10 years old when he stepped into a pair of skis and began his obsession with the mountains and moving through them. Jon’s first job was at a local shop in Salt Lake City called Wasatch Touring when he was in high school. “Everyone at Wasatch Touring heavily influenced me in many ways and set the trajectory for my professional life. Many of these folks are still in the industry and have become great mentors and friends. During those years I climbed for the first time, executed a telemark turn and started riding mountain bikes. I was also running cross-country in school and had no idea how running would influence me.
During college, Jon worked for the Trailhead in Missoula, MT where he learned the in’s and out’s of the retail world and outdoor industry. Jon became obsessed with climbing during that time, eventually taking a position with Black Diamond Equipment. “There was no better way to pursue my passion and get paid! I found my tribe and travelled the world climbing, growing professionally and learning the manufacturing side of the business.”
Jon left Black Diamond in 2002 and moved to Boulder, CO where he began his career as a sales rep. “This was a logical progression for me and has led to a rewarding career in the Rocky Mountain Territory.” Jon has worked for Grivel North America, Wookey Backpacks, Evolv Climbing Shoes, Hydro Flask and Mountain Hardwear. “My 12+ years with Mountain Hardwear had a huge influence on me and set the stage for this next chapter in business and life.” Jon worked with Emily at Fas Comhar until the that agency ended and Cordillera Sales was born.
Allen Butts
Allen was born and raised in Marietta, GA, and found a love for the outdoors at a very young age through adventures with his father. He spent much of his childhood camping, skiing and fishing, but really fell in love with the outdoors when he started backpacking on the weekends in north Georgia on the Appalachian Trail. He fell in love with all things gear, and dove head first into the ultralight hiking community in highschool.
After moving to Colorado in his early 20's, Allen made a habit of jumping around the state exploring every nook and cranny of each mountain range he came across. He was an instructor for Outward Bound, ski bum in Vail, backpacking guide in Estes, and a professional burrito roller in Crested Butte.
After moving to Boulder, CO in 2016, Allen started his work in the outdoor industry working for Outdoor Prolink. He then worked for Sea to Summit and Rumpl before jumping on board with Cordillera Sales. If you want to nerd out on some ultralight gear, go for an early morning scramble, or explore some remote mountains, Allen is your guy!
Laura Schwisow
Laura grew up in Colorado where the mountains were her backyard and she climbed every big tree she could find. She has always felt most at home where the mountains are in view and you can easily answer the question- which way is West?
Laura first began her higher education in Horticulture, where she fostered her love for garden cultivation and started her collection of one too many plants. Then she went on to design school where she sharpened her artistic eye and found a passion for the sustainable textile industry.
With her camper-core aesthetic, love of the outdoors, and dedication to a more sustainable industry, Laura feels right at home with the Cordillera team as their Operations Manager.
These days, she lives in Westminster, Colorado with her big dog, Daisy, and her partner, Joel. On the weekends, Laura enjoys hiking or backpacking with friends, and caring for her mini urban homestead.